currently
designing hotel discovery & booking for travellers in southeast asia š®š© š»š³ šµš
I turn hesitation
into clear decisions
by simplifying what matters and building using AI.
works
B2C ā¢ MOBILE APP ā¢ HOSPITALITY
5 MIN READ
A case study exploring how simplifying room and rate plan information on RedDoorzās property page reduced confusion and improved booking conversion.
Read case study ā
š BEST MOBILE APP OF THE YEAR ā¢ INDIAN FARMER
6 MIN READ
A case study that highlights the journey of building a mobile solution to empower Indian farmers in their daily work and help them double their income.
Read case study ā
B2B ā¢ MOBILE APP ā¢ AGRITECH
5 MIN READ
A case study on designing a mobile solution to ensure the quality of fruits and vegetables before delivery to customers.
Read case study ā
DESIGN SYSTEM ā¢ WEB PLATFORM ā¢ VARIABLES & TOKENS
- MIN READ
Scaling product experiences through
design system
Creating and maintaining the design system for RedCaptain, used by internal teams and property managers across multiple workflows.
Publishing Soon
how i think
Most products can function without thoughtful design, and most people would still use them without questioning the experience. Great design begins in the emotions, personality, and smallest details that make experiences feel worth remembering, and that responsibility ultimately belongs to the designer.
how i work
I rely on a mix of research, data, intuition, and user behaviour while making product decisions. I value feedback deeply, especially the moments where critique challenges my assumptions and reveals a better way of thinking about the solution.
what keeps me curious
Life came full circle. I didnāt choose engineering because coding never felt like my thing, and now after becoming a designer, I find myself building with AI and code. It has become genuinely addictive, especially the moment an idea turns into a real product sitting on your phone.
ai playground
Built a strength progress tracker for progressive
overload
Tools used: Cursor, Expo Go, Figma
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Built a timezone coordination app for remote teams across regions
Tools used: Claude, Expo Go, Figma
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Built an AI-powered building compliance assistant for architects
Tools used: Cursor, Expo Go, Figma
Publishing Soon
design writings
HUMAN BEHAVIOUR ā¢ RESEARCH
Lessons from working with blue-collar users in agritech, and how asking better questions uncovered problems, behaviors, and opportunities that generic interviews never revealed.
PRODUCT THINKING ā¢ EXPLORATION
A closer look at how culture, trust, and everyday travel habits shape the success of shared mobility in India.
glad you made it this far!
If youād like to connect for work opportunities,
feedback, interesting ideas, or anything
in between, feel free to reach out.
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